Should I renovate before selling?

Not always. In Ventura County and Ojai in particular, many buyers appreciate character and potential more than perfection. Over-renovating can actually narrow your buyer pool, especially if your style choices don’t align with theirs.

I advise focusing on high-impact, low-cost improvements: fresh paint in a neutral palette, updated light fixtures, modern hardware, and professional landscaping. If flooring or countertops are dated, we can discuss cost-effective upgrades that enhance your return.

During our walkthrough, I’ll identify where small investments can create the greatest visual payoff. I also maintain a network of trusted local vendors who understand quick-turn pre-sale updates. The goal is to elevate first impressions not embark on a remodel that delays your timeline.